Amato’s Franchise Review

Amato’s Franchise Review

The Amato’s franchise is a chain of submarine sandwich shops in northern New England, US. It was founded by Giovanni Amato in 1902. Recent expansion has been noted in the form of franchising, most markedly in Irving Oil/Circle K locations in Maine & New Hampshire, Maplefield’s locations in New York and Vermont.

The Company also cans its pizza and spaghetti sauces for sale in Hannaford supermarkets. Giovanni Amato and his wife started a store on India Street in Portland, Maine. Amato’s sandwiches contained American cheese, ham and fresh vegetables, which the Italian migrants seemed to enjoy along the waterfront. Dominic Reali, an employee at the Amato’s on India Street, in 1972, purchased the store from his boss.

The company increased from one store to 12, under Reali and also began franchising. Reali also added sour pickles, Greek olives and his blend of olive and vegetable oil to the famous Real Italian. With over a hundred different assortments of pasta, pizza, sandwiches and salads on the menu, Amato’s is the ideal escape from boring food. “Real Italian” is the way in which Amato describes all the food on their menu, but it’s also the name of one of their exceptionally popular signature sandwich that has become a genuine Icon.

Created in 1903, Amato’s “Real Italian” is today universally desired by innumerable customers from every age, race and socioeconomic status. It’s a bit cluttered, astonishingly tasty and is totally different from any sandwich anyone ever had. The Italian sub is what Amato’s best renowned for.

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Amato’s always welcome new people who are interested in owing its franchise. Hardworking, dedicated and customer friendly persons are given the focus for handing over a franchise. It is good to be a part of this growing business. Persons who are ready to share the passion for Amato’s products and are committed to excellence can easily grab the opportunity to own a franchise. In addition to a thorough Six week training program, Amato’s help franchisees get going with a full collection of support training and material, that further includes:

Support in site selection

The right to make use of Amato’s trademarks and established successful operating techniques as outlined in its Operations Manual

Complete set of training and operation manuals and materials

Training assistance (On-site)

The use of its launched supply sources, including negotiated prices that could not likely be achieved by a self-sufficient sandwich shop

The benefit of its trade secret formulas, proprietary and recipes

Franchise Cost:

Franchise fee – $25,000

Royalty – 6% of the gross sales

Start-up costs is $380,000 to $500,000

Depending upon financial situation, franchisee should be able to finance 60-70% of his or her investment

Franchisees can be referred to some financing sources, but financing is not available.

NOTE: This franchise is only being offered to residents of the following states: Connecticut, Massachusetts, New York, New Hampshire, Rhode Island, Vermont, and individuals with more than $100,000 to invest.

When looking to start any business it is important, particularly considering today’s market, that you look for specific ways to cut minimize or reduce overhead and risk. Any business is going to have risk, but it is important to have a full understanding of the amount of investment, startup cost and “ROI” (Return on Investment).

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Most people are not aware that 80% of ALL franchise endeavors fail in the first two to five years leaving large debts looming for years thereafter.

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